The 1st edition marked the launch of the Andorra Sports Scale-Up Program, bringing together three sports-tech startups: Q-Lac Sport Science, Bobsla and Etelatar Innovation, for a tailored program combining mentoring, strategic support and access to Andorra's emerging sports innovation ecosystem.

​

The programme covered key areas including:

• Initial evaluation

• Strategy

• Business & sales strategy

• Marketing & sales

• Sports ecosystem & networking

• Investment & fundraising

• Leadership and HR

• Finances

 

The inaugural edition attracted applications from 19 countries, establishing the foundations of the Andorra Sports Scale-Up Program and its international approach to supporting sports-tech entrepreneurship.